Services
Services can be delivered individually or combined into a structured media programme, depending on the advertiser, publisher, market and campaign requirement.
The service model is organised around practical work: reviewing the opportunity, defining the placement, coordinating approval and recording what happened.
01
Commercial representation for suitable publishers that need a clearer route to advertisers without handing over editorial control.
Representation terms are agreed individually and do not imply ownership of a publisher’s platform, audience or inventory.
02
Campaign opportunities are shaped around audience context, market suitability, available formats and publisher approval requirements.
Availability, measurement and approval requirements vary between publishers and formats.
03
Social activity is planned as a defined campaign layer, not an isolated post, with roles, schedules and approval responsibilities set out clearly.
Promotions, giveaways and age-sensitive activity remain subject to market requirements, platform rules and partner approval.
04
Strategy work turns a broad marketing requirement into a practical media route with clear assumptions, restrictions and review points.
Strategy work does not guarantee publisher acceptance, regulatory approval or commercial outcome.
05
Operational support keeps approved campaign activity moving from brief to creative collection, approval, scheduling and delivery review.
No activity should launch before the required commercial and publisher approvals are complete.
06
Reporting is agreed according to the selected publisher, channel and campaign format so limitations are known before launch.
Reporting availability varies by publisher, platform and campaign format. The information available will be defined before campaign approval.
The same campaign may need several formats, each with its own specification and approval route.
Prominent browser placement with surrounding editorial context.
Compact mobile placement designed for smaller reading moments.
Content-led unit that sits naturally within a publisher environment.
Sponsored editorial layout with headline, copy and publisher review.
Email sponsor module with concise copy and clear placement boundaries.
Short notification-style prompt for time-sensitive campaign moments.
Sponsored social unit with caption, media and engagement affordances.
Creator-led content frame with approval and disclosure space.
Analytics & Reporting
Hensley Digital structures campaign reporting around the information available from each publisher, platform and format. Before launch, we clarify which delivery signals can be supplied and how they will be presented after the campaign.
Reporting availability varies by publisher, platform and campaign format. The information available will be defined before campaign approval.
Scope boundaries
Our role is defined before work begins, including what we coordinate, what remains with the advertiser or publisher and which outcomes cannot be guaranteed.
Read responsible media principlesCampaign work is structured around agreed deliverables and available reporting, not promises of revenue or conversions.
Campaigns and publisher relationships remain subject to suitability review and final approval.
Advertisers and publishers remain responsible for their own legal, regulatory and licensing advice.
Hensley Digital is a media-partnership company, not a betting product or consumer gambling operator.
Publisher audiences, data and editorial environments remain controlled by the publisher or relevant platform owner.
Share the audience, market, format and timing you are considering so the enquiry can be reviewed properly.
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